85 Flowers, a florist situated in the heartlands in the East of Singapore, was unsure how to position and differentiate themselves to appeal to the younger group of audiences. With a vision to be seen as a trusted bridal florist and to attract their target audience, the church wedding couples, we refreshed the 85 Flowers website to give it a modern and vibrant look and feel that showcased the passion of the people behind the business.
Along with that, Piquant developed key marketing messages for the refreshed site and edited their current photos to better resonate.
With the website redevelopment, 85 Flowers saw an increase in the number of enquiries. They also managed to attract new customers to their business. Recently, they introduced a new service, a floral bar, where guests can DIY their own beautiful crafted bouquets at their corporate or wedding events.